Most people will agree that they naturally look to a known and trusted company for goods or services – especially when those goods or services can determine the quality and quantity of important ocean data.
#promocean
ECO Magazine (ECO), a leading international ocean science publication, has announced growth in 2020 and several exciting changes for the upcoming year.
ECO Magazine announced today the first edition of the 2021 digital series: The United Nations Decade of Ocean Science for Sustainable Development. This exclusive digital edition is being produced in partnership with the Intergovernmental Oceanographic Commission (IOC) of UNESCO.
It’s hard not to feel shortchanged by 2020; the first act in a new decade always holds such promise, but rather than diving into the usual frenzied calendar of promotional activity, the pandemic forced our industry into a more sobering reality. Projects were put on hold. Marketing plans were shelved. Conferences were postponed.
- 1047
ECO Magazine Calls for Nominations of ‘Deep-Sea Heroes’ to Recognize in Exclusive Special Edition
ECO Magazine is now accepting nominations for people and projects to be recognized as ‘Deep-Sea Heroes’ in the upcoming special issue dedicated to deep-sea science and exploration
How many clicks did my ad get and how does it compare with other ads? How can I increase clicks? Those are just a few questions clients ask when they are presented with their campaign performance report. However, these fail to address the true KPIs (Key Performance Indicators) when it comes to a display ad.
SubCableWorld (SCW), a market intelligence resource for the global submarine cable industry, today revealed details of an exclusive market report that forecasts continued growth for the submarine fiber optic cable industry amid the COVID-19 pandemic. According to the report, A Clean Bill of Health for the Submarine Fiber Optic Market in 2020, the industry shows no appreciable negative impact from the current global economic uncertainty, and 2020 will be the seventh consecutive year of dynamic growth for the industry, an unusually long period of consistency for a market known for its rapid boom and bust cycles.
You may have heard the phrase “Content is King”; we used to use this phrase religiously when speaking to clients about SEO campaigns. But all that changed about a decade ago. Today, “Content is the pawn, results are King.”
As part of an exclusive 2020 digital series, ECO Magazine will publish a special issue on deep-sea research in partnership with Schmidt Ocean Institute and the National Oceanography Centre.
ECO Magazine has announced the publication of a special issue dedicated to polar research in partnership with the Arctic Circle, the Scientific Committee on Antarctic Research (SCAR) and the Association of Polar Early Career Scientists (APECS).
As with every advertising campaign, the most effective strategy and channel mix depends on your customers’ needs and how they interactive with your messaging. This isn’t always easy to measure, but digital advertising allows marketers to track and monitor the success of an online campaign against certain Key Performance Indicators (KPIs).